ProSocial Essentials:
Cooperation by Design
Thank you for helping us spread the word. This kit has everything you need to share the course with your network — an email, social posts, a short blurb, and answers to common questions. Use whatever fits, and adapt the voice to your own.
About the course
A quick summary you can refer back to as you write or adapt copy for your own audience.
What is ProSocial Essentials?
ProSocial Essentials: Cooperation by Design is a new self-paced online course from ProSocial World. It's a practical introduction to why cooperation breaks down in groups — and what to do about it.
Most attempts to fix group problems focus on the people: better communication, clearer expectations, more effort. Those things matter. But they often don't hold, because the conditions people are operating in keep shaping behavior in ways nobody is quite seeing. The course teaches you to see those conditions clearly, and to start working with them.
It draws on two bodies of research: Elinor Ostrom's Nobel Prize-winning work on cooperation and the commons, and Acceptance & Commitment Therapy (ACT). Four short modules, each building on the last. Ends with a concrete experiment participants can try in their own context.
Developed by Paul Atkins (ProSocial World co-founder, researcher, and facilitator) and the ProSocial World team.
Who it's for
Anyone who works with groups — team leaders and managers, facilitators, community organisers, coaches, therapists, and nonprofit professionals. No prior knowledge of ProSocial methods is required.
Email to share
Ready to send to your list, adapted to your voice. Choose whichever subject line fits.
Email body
Hi [First Name],
I wanted to share something from the team at ProSocial World — a new self-paced course called ProSocial Essentials: Cooperation by Design.
Most of us have experienced groups that struggle despite everyone's best efforts. We improve communication, run a workshop, try to get everyone on the same page. Sometimes it works. But often, the same patterns come back. That's because what's usually missing isn't effort or goodwill, but an understanding of the conditions people are operating in.
Groups shape behavior in ways we often don't see. They make certain responses feel easier, safer, or more rewarding than others. Over time, those patterns become self-reinforcing. ProSocial Essentials teaches you to see those patterns clearly, and empowers you to begin working with them.
It's about two hours, self-paced, and draws on Elinor Ostrom's Nobel Prize-winning research and Acceptance & Commitment Therapy. You'll finish with something concrete — a small experiment you can try in your own context.
It's designed for anyone who works with groups: team leaders, facilitators, community organisers, coaches, therapists, nonprofit professionals. No prior knowledge of ProSocial methods required.
Find out more and enrol here — $75, certificate included →
[Your sign-off]
Short blurb
For newsletters, event programs, podcast show notes, or anywhere you need a brief description.
2–3 sentence version
ProSocial Essentials: Cooperation by Design is a new self-paced course from ProSocial World on why cooperation breaks down — and what to do about it. It draws on Elinor Ostrom's Nobel Prize-winning research and Acceptance & Commitment Therapy to give you a practical way to see and shift the conditions shaping your group. Two hours, $75, certificate included. courses.prosocial.world/course/essentials
Paragraph version
ProSocial World has just launched ProSocial Essentials: Cooperation by Design — a self-paced online course for anyone who works with groups. Most group problems persist not because of who's in the group, but because of the conditions that have formed around them: the invisible pressures that make certain behaviors easier, safer, or more rewarding than others. The course, developed by researcher and facilitator Paul Atkins, teaches you to see those conditions and begin working with them. It draws on Elinor Ostrom's Nobel Prize-winning research and Acceptance & Commitment Therapy, takes about two hours to complete, and ends with a concrete experiment you can try in your own context. Self-paced · $75 · Certificate included · courses.prosocial.world/course/essentials
Images
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Course images
Images coming soon.
FAQ
For when people in your network have questions. These are honest answers — feel free to share them directly.
Social posts
Adapt these to your own voice — a personal sentence at the start often makes them land better than posting as-is.
LinkedIn
Sharing this because I think it's genuinely useful for anyone who works with groups.
ProSocial World just launched a new self-paced course — ProSocial Essentials: Cooperation by Design. It's a 2-hour introduction to why cooperation breaks down, grounded in Elinor Ostrom's Nobel Prize-winning research and ACT.
The core idea: most group problems aren't people problems. They're conditions problems. The course gives you a practical way to see that distinction — and do something with it.
$75, certificate included. courses.prosocial.world/course/essentials
#Cooperation #GroupDynamics #ProSocial #Facilitation #Leadership
Instagram / Facebook
Worth sharing: ProSocial World just launched a new course — ProSocial Essentials: Cooperation by Design.
Two hours, self-paced, grounded in real science. It's about why groups keep struggling even when everyone's trying — and what's actually possible when you understand the conditions shaping things.
$75, certificate included. Link in bio or: courses.prosocial.world/course/essentials
X / Twitter
@ProSocialWorld just launched a new self-paced course: ProSocial Essentials: Cooperation by Design.
2 hours. Grounded in Ostrom's Nobel Prize research + ACT. Practical from the first module. Worth your time if you work with groups. $75.
courses.prosocial.world/course/essentials