PROSOCIAL is a practical method for helping members of groups work better together. It was developed by scientists, combining robust bodies of research from evolutionary theory, economics and political science, and the applied behavioral sciences.
Years in development, it has already been used on a pilot basis on groups as diverse as government agencies, schools, companies, and neighborhoods. Now we’re on a mission to expand our work and make it available to any group anywhere in the world.
PROSOCIAL has the potential to fundamentally change the world for the better. Our method applies to anything groups do, from helping companies become more productive, to alleviating poverty and fighting climate change.
Studies have shown that neither the individual attributes of their members nor even the coaching from their leaders are what create the most effective teams. The critical characteristics are the interactions within the team itself.
A set of interactive sessions followed by ongoing application
Interactive sessions where groups learn the method and plan for the future
Following the plan outlined in the sessions to apply PROSOCIAL as a governance process for your group
What you'll learn and apply in those sessionsThe method
This step helps group members strengthen their identity as a group, clarify their common purpose, and become more flexible in overcoming obstacles to reach their goals.
This step provides a functional blueprint for the group to set its own rules in a way that will coordinate its activities, avoid disruptive behaviors from within, and cultivate collaborative relationships with other groups.
This step helps group members break down their long-term goals into short-term milestones, resulting in a detailed and practical plan that they will start putting into practise from day one.
PROSOCIAL is more firmly grounded in scientific theory and research than almost any other practical change method—so much that PROSOCIAL groups become partners in our ongoing research.The science
The Nobel prize-winning research of Elinor Ostrom into what makes groups collaborate successfully
The study of the conditions that lead to prosocial behavior in humans and other species
The practical and effective method for positive behavior change
PROSOCIAL is already making a difference for groups of all kinds
A community effort to restore a park in dire need of attention and repair
In the Bo district of Sierra Leone, PROSOCIAL significantly reduced the spread of the virus.
With your help we will develop an online platform that can be used by any group, anywhere in the world
An online tool will enable us to track our success and more easily improve our method. As we learn from observing large numbers of groups who use it, we'll have access to more data.
Once established, we want to offer PROSOCIAL free of charge to qualifying non-profits. A revenue stream will be provided by for-profit businesses and groups, as well as training courses for facilitators.
There are several stages of PROSOCIAL, and every single one of them could be amplified with online tools. We're working through a Lean model of development, starting with the basics and working our way up as we learn from feedback.